The last few years, I’ve started using testimonials in my business. I will be honest and say FEAR stopped me from asking for testimonials. As I started working with a coach and she told me about using them more, I realized my mistake in letting fear stop me from asking my clients for testimonials. Now I ask and to my surprise they always say yes.
Here a few ways to use testimonials.
In your sales emails – Include testimonials from your clients if they’ve used the product or service you are selling.
On Your Web Site – Create a testimonial page on your website.
Video Testimonials – This is a great way to promote your testimonials. Let your clients create their own testimonials. It’s like a mini commercial for your business.
In your marketing content – If you have brochures, pamphlet or postcards, include testimonial on them.
In your social media campaigns – Create campaigns featuring your customer’s testimonials.
These are few ways to get your started with using testimonial.
How are you using testimonials for your business?