Promotion isn’t about the sale. Promotion is about keeping yourself in front of the reader so they know who you are. People buy from people they trust. If they don’t know you, they have a hard time spending their money on you. That’s why businesses advertise, so you know who they are and feel comfortable enough to try them out, same for book promotion. You do the blog tour, you buy ad in online magazines,
Monthly Archives : April 2015
Here are five ways to get the most out an online conference 1. Participate – Join in on the discussions, share your wisdom, meet new people, have a little fun. There is always a chance to introduce yourself and you book, take advantage of this and toot your own horn. 2. Links – make sure you include a link to your website with every post. You want those in attendance to stop by your website.
Newsletters are a good way to communicate with your readers. You can keep them up to date with what’s going on with your writing and books. You can feature your upcoming events dates. You can do mini interviews with fellow authors. You can showcase pictures of events you attended. You can offer writing tips. You can answer fan letters. Make your newsletter fun and keep a subscribe link on your website. http://www.a-to-zchallenge.com/p/a-to-z-challenge-sign-uplist-2015.html
When it comes to promotion consistency is very important. I recommend to my clients to keep a calendar. It will help you be consistent. Using a social media manager like hoot suite is also another way to keep you consistent. When you do it sporadic you let other things get in your way and before you know it you’re not promoting. Tip: Create a promotion calendar. It will include your social media schedule, your schedule
When you start promoting your books, there are few jargons that come up a lot. Here are few : Blurb – A short summary of your book that is normally used for the text on the back of the book Synopsis – A summary of the major points of your book. It’s usually a longer than the blurb. Sometimes they can be 1-2 pages or 1-25 pages depending on who is requesting it. ARC—Advance Reading
An interview is a fun way to promote your book and meet new readers. Take time to schedule one or two interviews a month. Below are a few tips to help with your interviews. 1. Complete the interview. A lot of authors miss their opportunity for an interview because they don’t complete the interview. 2. Copy and paste the interview Most blogs/sites copy and paste the interview to their posts. It’s a lot easier for
Hootsuite.com has become one of my favorite tools when it comes to promotion. I use it for scheduling my promotion and I also use to check out what’s going on my different social media platforms. I like that I can look all the social media platforms on one page vs opening up different windows. I like that I can share contact right there. If you like to retweet on Twitter it gives you the opportunity
Groups are a good way to meet new readers. Most platforms have groups you can join and participate in. Tips: Find a few groups that focus on the genres you write. How To Use For Promotion Groups are the perfect place to showcase your expertise. You can be the featured author or you can have a book discussion. You can ask the group members advice on an excerpt, or give you feedback on a work
Networked Blogs
