First, I want to say thank for taking time out of your day to read this newsletter. If you subscribed so you don’t miss an issue, I’m happy for you because you are on your way to building your book promotion infrastructure. Let’s talk about book covers and blurbs. They are important to your book promotion infrastructure because they are the two tools you will probably use the most when you promote your book. You want
Monthly Archives : February 2024
Last weekend a woman on TikTok broke the internet with her 50 video series about her and husband. What fascinated me about the videos is how many people were watching them and how many shared the link telling other to go watch them. You know the promotion strategist jumped on that because there were lessons to learn. Check Out The Video I Did On TikTok. Did you watch the videos? Did you share to your
When I work with writers, they ask me which social media platform should I be on? I ask them which platform has your readers? Most times they can’t answer that question. You need to know where your readers are hanging out online if you plan on using social media platforms. It makes know sense to be on Facebook if your readers love Instagram. Social media isn’t about you and what you like. It’s about building
Your website is your home base. You always want to bring the reader to your home. This is the place you keep them informed on what’s happening with you and your books. It is the second most important part of your promotion plan. If you can fit it into your budget, get your own site, with your name as the domain name. This makes it so easy for readers to type in your name.com to
The first issue of Building Your Readership introduced you to building your infrastructure. The following issues will be taking each component of the infrastructure and helping you build it. EMAIL LIST For me this is your number one tool when it comes to your book promotion. I don’t recommend you promote without one. Part of your promotion strategy is to meet new readers. Why do you need an email list? You can get in front
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