The Art of Networking for Authors
Networking is a crucial skill for authors. Building relationships is at the core of what I teach, and I strongly believe that my books, Building Online Relationships and Building Your Readership, would not have come to fruition without the power of networking. The authors who encouraged me to write a book about book promotion and my mentor, Sylvia Hubbard, who told me about Kindle Vella, all played a significant role in my journey. This is why I emphasize building relationships—it is essential for every writer.
To help you enhance your networking skills, here are five actionable tips:
1. Join Writing Communities
Writing communities are invaluable. They provide a space to learn, grow, and connect with like-minded individuals. When I joined the Romance Writers of America (RWA) in 2000, it transformed my writing journey. Attending meetings, asking questions, and networking with fellow authors led to lifelong friendships and invaluable knowledge.
Beyond traditional organizations, I have built my own writing communities through online forums, Facebook groups, and local mastermind groups. Being a member of the St. Louis Writers Guild has also been an incredible resource. If you want to strengthen your network, joining a writing community is the way to start.
2. Attend Industry Events (In-Person or Virtual)
Industry events—whether book festivals, writing conferences, or workshops—are prime opportunities to connect with others. I host numerous events, and I always encourage authors to participate.
Attending events allows you to:
- Meet other authors.
- Exchange social media handles and emails.
- Engage in meaningful conversations.
- Stay updated on industry trends.
Whether you attend in person or virtually, these experiences provide invaluable connections and insights.
3. Collaborate with Others
You don’t have to navigate this journey alone. Collaboration is key! Joining an anthology, working on a group project, or being part of a writing team can help expand your network while making the process more enjoyable.
Many groups publish anthologies regularly—consider joining one! Engaging in collaborative projects allows you to learn from others, gain exposure, and establish your presence in the writing community.
You can create your projects and invite other authors to participate.
4. Leverage Social Media
Social media is a powerful networking tool, especially if you can’t attend in-person events. Platforms like Facebook, Instagram, LinkedIn, and Twitter offer numerous groups and communities tailored to writers.
For example, I’ve built an engaged community on Threads centered around K-dramas. If you can’t find a niche community that aligns with your interests, create your own! Build your table and invite others to join you.
5. Offer Support and Share Resources
One of the best ways to build relationships is by giving back. I started an online magazine to support the writing community by conducting interviews, hosting workshops, and organizing book festivals. Additionally, I create a digital directory each year filled with valuable resources for authors.
This very newsletter is another resource designed to help authors build their readership. Consider how you can contribute to your community—whether through sharing knowledge, providing opportunities, or mentoring others.
Final Thoughts
Networking is about building authentic relationships, not just making connections for personal gain. You don’t have to take this journey alone. Finding even one person who understands the writing life can make all the difference.
Seek out experts in areas you want to improve, follow them, and learn from their experiences. Likewise, be a resource for others. I am grateful for the network I’ve built, and I hope these tips help you start fostering your own meaningful connections in the writing world.
Action Steps
Here are five actionable steps based on the article to help authors strengthen their networking efforts:
1. Join and Engage in a Writing Community
– Research and join at least one writing community (e.g., Facebook groups, local writing organizations, or online forums).
– Introduce yourself and participate in discussions by commenting on posts and sharing insights.
– Attend at least one virtual or in-person meetup within the next month.
2. Attend an Industry Event (Virtual or In-Person)
– Find an upcoming book festival, writing conference, or workshop that aligns with your interests.
– Register for the event and create a goal (e.g., meet three new authors, collect five business cards, or ask a panelist a question).
– Follow up with at least two people you connected with via email or social media.
3. Plan a Collaboration Project
– Identify at least one author you admire and brainstorm a potential collaboration (e.g., co-host a webinar, write an anthology, or cross-promote each other’s books).
– Reach out to discuss the idea and set up a short meeting to explore possibilities.
– Outline next steps to move forward with the project.
4. Improve Your Social Media Networking Strategy
– Choose one platform (Facebook, Instagram, LinkedIn, Threads, etc.) and optimize your profile for networking.
– Join or create a group centered around your genre or writing interest.
– Engage daily by commenting on posts, sharing valuable content, and initiating discussions.
5. Give Back by Sharing Resources
– Create a short blog post, newsletter, or social media thread with valuable tips for other writers.
– Offer to mentor a new writer or participate in a panel discussion.
– Compile a list of useful writing resources and share them with your network.
Remember book promotion starts with YOU! Make sure to subscribe to get the next issue.
See ya on the net,
LaShaunda Hoffman
P.S.
Do you need a book strategy session? Click to schedule yours today.
https://www.subscribepage.com/virtualtea
If this is your first time reading this newsletter, subscribe to get the next issue or read the previous issues. https://www.subscribepage.com/byrnsl
Get Weekly Blog Updates – Join LaShaunda’s Email List – https://www.subscribepage.com/lchlist24
