Building Your Readership #17 – Implementing Your Plan Before I share more tips on building your readership, I want to thank you for taking time each week to read this newsletter. You are here every week which means you are ready to build your readership and that puts a smile on my face. I know how hard it is to be consistent especially when it comes to book promotion. I’ve given you a lot of
Category Archives : Building Your Readership
Building Your Readership Newsletter – Issue 16 – Promotion Stages #5 Long-term promotion: How do you plan on keeping your book visible? For me long-term promotion is all about your book promotion strategy. If you have a promotion plan you are on the path to long term promotion. Here are five strategies I suggest you include in your plan. Develop a content engagement strategy to keep the book visible across various platforms. This can include
Building Your Readership Newsletter – Issue 15 – Promotion Stages -#4 Ongoing Promotion Ongoing promotion is probably the hardest part about promoting after the release of the book because most authors are focused on writing the next book. We are told the next book sales more books. Some authors take this to heart and tell themselves they don’t have time to promote. They stop promoting and begin to see a decrease in book sales. As
Building Your Readership Newsletter – Issue 14 – Promotion Stages -#3 Post Launch You’ve released your book. Had an amazing launch party. Sold hundreds of books. Now what’s next? If you don’t plan on this being your last book, I’m sure you’re already working on the next one. So, my advice will be about marketing the one you just released. When I work with authors, they are so excited about the release that never even
Building Your Readership Newsletter – Issue 13 – Promotion Stages – # 2 Book Launch Are you prepared for your book launch? In this issue I share seven stages to prepare for your book launch. Most authors when they think of book launch, they think of the book launch party. Which is the last part of the book launch, the celebration. 7 Steps To A Book Launch Your book launch is a step-by-step introduction to
10. Events – What events can you attend to meet new readers and network. I’ve found one of the best ways to meet new readers is by attending events. Live, online or both, if they have your readers, try to attend as many you can afford to attend. Remember that budget I told you about? Hopefully you added the cost of events because they can be costly. Select the ones that fit into your budget,
9. Interviews – Where can you be interviewed for you book – Podcasts, Radio, Television, Online Magazines, and Videos. I’m a huge fan of interviews. Mainly because I published an online magazine – Shades Of Romance for 20 years. I think interviews are an important part of your book promotion infrastructure. Most authors don’t realize they can pitch themselves to magazines, radio shows, tv shows etc. They are usually waiting on someone to invite them.
This month inside the Building Your Readership Newsletter I’m sharing about the Book Promotion Infrastructure so I thought I’d also share the videos I did. This is the last part.
This month inside the Building Your Readership Newsletter I’m sharing about the Book Promotion Infrastructure so I thought I’d also share the videos I did. This is Part 3.
Content Marketing – Share valuable content related to your book’s themes, characters, or research on your blog and social media. First, I want to say thank you for taking time to read this newsletter so you can start building your infrastructure. My hope for you is these newsletters will help you improve your book promotion. Now let’s talk about content marketing. Content marketing isn’t for everyone but if you are using online promotion, it’s a
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