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Welcome, Authors! Let’s Build Your Readership Together Because writing the book is only the beginning. Building reader relationships is what keeps your author career growing. Hello, and welcome! I’m LaShaunda C. Hoffman, an award-winning author and Reader Relationship Strategist, and I’m so glad you stopped by. If you’re an independent author trying to figure out how to get your books into the hands of more readers, you’ve come to the right place. Maybe you’ve published
SORMAG’s Book Festival – Ask Us Anything About The Business Side Panel This panel shares tips on the business side of writing.
Today I want to talk a little more about balance.  For me promotion and working my business has always been an issue, because I wear many hats, and finding time to do both is hard.  Sometimes we overwhelm ourselves when we try to do everything.  I know I learned this the hard way when I was a caregiver for my mother.  I was working, being a wife and mom, doing SORMAG, trying to write, hosting
This month I would like to share with you the history behind my path to becoming a Social Butterfly. 20 years ago I started my journey on these online streets.  I didn’t have a clue about being online I just knew it fascinated the heck out of me and I didn’t have to go anywhere to meet new people. It actually was a blessing in disguise because I was a new mother with a husband
Yesterday I was chatting with a friend and she reminded me how long I’ve been in this literary business.  I think sometimes people forget that I’ve been doing this for 20 years versus the three years I’ve been published. I decided I’m going to revisit my online history for Black History month.  I will share with you how I did all of this in the last 20 years. 20 years online I’ve learned: How to
I read a good blog post I want to share here. Click the title to read. Top 5 Mistakes Most Entrepreneurs Make by Lamar Tyler He shared five mistakes most entrepreneurs make and I was guilty of all five.  Take a moment to read his post, then read my response. I made all five of these mistakes. Fear was a big issue for me and I still struggle with it. However with most mistakes you