Let’s Get Ready For 2027
Chapter 2 – Online Promotion Plan Questions
This lesson provides pertinent questions to be asked and answered, helping the author understand industry terms and identify what promotional assets they already have and what they need to obtain.
Answering these questions honestly helps set up the calendar and create a promotion plan.
Action Steps: Read this chapter and do the action steps.
Don’t have time to read – Listen to the audio as you work.
Still don’t have time – Do this action step:
Look at the Promotion Plan Checklist and choose five to ten activities to focus on for this year so you do not overwhelm yourself.
