I always preach to know your audience, because when release a book we automatically assume, our friends and family will purchase a copy. Then our feelings are hurt when they don’t. I will use me as an example. I promote authors. I’ve met a whole bunch of them, so you would naturally assume when I published a book about promotion that I would sell one copy to every author I ever met. I would have
Author Archives : LaShaunda
After I promoted my book for five months, I was in promotion overwhelm. I was tired, I didn’t want to post another post about my book. I didn’t want to do another interview. I was so done. I think I slacked off in December. My sales suffered because I wasn’t doing a lot of promotion. I didn’t even schedule promotion. I had to take a moment to breath. I had virtual tea with myself and
During the furlough it made me revisit my why of why I continue to work a full time job. When you’ve been at a job over 20+ years you get a little frustrated. I’ve had those days. This 30+ days furlough really had me frustrated. I wanted to call it quits and go do my heart’s desire. When we returned to work, the first week was hard, because I honestly didn’t want to be there.
This year I decided to start doing livestreaming on Periscope. I’d missed hanging out on Periscope, so I will be broadcasting every Tuesday at 9pm eastern. If you are on periscope, watch me on the app. If not you can catch me live or replay at http://www.periscope.tv/sormag I will also share the link on FB and linked in if you are on that platform. Bring your questions because I’m starting a new series called Social
I thought I knew grief until my mother died in 2011. I didn’t have a clue and each day since I’ve learned to deal with it. 1. People think they understand but until they sit in the front pew they only have a glimpse of it. So if they are not there for you, know it’s because they don’t understand the pain yet. 2. Seek therapy or good friends to listen to you. Don’t do
I’m hosting my annual ROCK YOUR PROMOTION PLAN Masterclass next month. You are invited to attend. CLICK HERE to register. This is a FREE training.
Most people sleep on this tool – Email signature. I call it your mini billboard in your email. This is the best form of free promotion you can have. You can be creative with it and you can change it up daily, weekly or monthly. If you use your email signature for promotion. Put a 1 in the comments. Now that you are a published writer you never want to send out an email that
Today I will share with you 10 ways to use your mailing list for promotion. It can introduce you to new readers Do you have an opt in offer to join your mailing list. Take time to create at least one opt in offer to attract new readers. It can keep current readers informed Readers like to know what’s going on with you. Free promotion – Tell them what’s hot with you. You can create
SORMAG Digital – Shades Of Romance Magazine celebrates 18 years online this year. I’ve learned a lot on this journey. I would like to share few lessons with you. If you don’t know I love books from birth. I also love magazines. I can’t leave a book store or magazine stand without buying at least one. One of my writing dreams was to either write for a magazine or to publish my own. While in
I don’t need one until I publish my book or start my business Start building your list as soon as you start writing your book or soon as you start thinking about your business. You want to use this time to find your ideal client. On social media invite your followers Don’t make it hard on yourself by waiting until your book releases or your business opens. Use this time wisely to tell people about
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